Eat Local Grey Bruce
Co-op members get access to a wide range of local products, delivered right to their door every week.
2016 — 2021
An organic looking rustic affair
Research showed that people who cared about local food also valued the natural environment and organic products. Access to product variety was also important, as well as delivery options.
The logo was hand lettered using brush and ink.
This website explained to customers how Eat Local worked, then encouraged sign-ups and shopping.
Getting off the ground
Before Eat Local could sell produce, they first had to sell the producers and customers on the idea. Engagement events were organized to explain the concept to both farmers and consumers. A website was built to introduce the community to Eat Local.
Simplicity was key when presenting the audiences to this new idea.
